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Marketing company Jung von Matt pulled a prank on shipping companies like TNT, UPS, and DPD by forcing their employees to carry around boxes that had massive advertisements on them for their common competitor, DHL. The company pulled this off by using a special technology on the boxes that made them appear black when they were in a cold, dark warehouse. However, after the boxes had a chance to warm up in their trucks, the black changed into yellow and red adverstisements for DHL that read "DHL IS FASTER." DHL told RightThisMinute they had nothing to do with the clever marketing ploy, and that Jung von Matt came up with it as a part of an internal competition going on within their company.
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It's TECH TIME! These inventions are for those who need help on the road. First, if you are looking to scare off bike thieves, it is a no-brainer to ward off robbers with an RFID Bikealarm. Our second product, the RightPSI, is a cap to put on your tires to gauge the pressure in your wheels.
Being extreme is hard enough, but being a thrill-seeker in heels is even tougher. Roberta Mancino celebrated her newest styles with some BASE jumping models in Italy! Landing with platforms probably isn't the idea. This footage all comes from a GoPro camera.
It's been a whirlwind of a week for the Berlin family. On February 5th, father John Berlin made a desperate plea to Facebook and Mark Zuckerberg to allow his family to see their deceased son Jesse's "Look Back" video. RTM was the first to contact John and talk to him via Skype. Since then, John's video has gone viral. Facebook has taken notice, and they've delivered by sending Jesse's video to the family. Zuckerberg himself called John to thank him for bringing the video to his attention. John said Zuckerberg is looking into ways to grant other families access to lost loved one's accounts. We have to hand it to Facebook on this one. We're very happy for the Berlin family.
Watch Facebook's full "Look Back" on Jesse Berlin's life here.
Darkside Scientific has created one of the coolest products around. LumiLor is a paint that can create electricity and really makes the things it covers stand out. From motorcycles to surfboards to reading glasses, this new paint could come in handy given its unique attributes. Click here for the RTM crew's take on this new invention.
UPDATE: This ad made it through the finals to Super Bowl 2014!
Doritos is giving you the chance to decide which awesome fan-made commercial will air during the Super Bowl in February. This entry takes us on a ride forward in time!
What will the future hold? Click here for more on the contest.
Former NFL quarterback Tim Tebow is known for his work on the gridiron, but a new Super Bowl commercial from T-Mobile gives us a look at what he's been doing since he was cut by the Patriots last summer. Apparently, the former Mile High Messiah has been keeping busy as a big game hunter, a doctor, a firefighter, a peacekeeper, an astronaut, a stunt driver and even a rock star. It seems that not having an NFL contract has worked out for Tebow, at least in the commercial world.
Why didn't they think of this sooner? The soggy cereal syndrome is coming to an end with the Just Crunch Anti-Soggy Cereal Bowl. The product is sold by Vat19.com and allows cereal eaters the ability to control the sogginess of their cereal with a separator for milk and your crunchy flakes or loops.